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Dettol Health Academy

client: Dettol

team: Havas HK

Parents and teachers find it hard to teach kids about cleaniness and hygiene due to their short attention span; as well as reasoning when being tasked to do things that they are not interested in. Partnering with Hello Kitty, their all-time-favourite cartoon character, we turn boring facts of hygiene and cleaniness into fun games and entertainment through various games involving pinching, shaking the tablet, and even tapping.

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